Cookie Policy

1. Introduction

At FARMTRAC (hereinafter, “the Owner”), we use cookies in order to provide a better service and enhance the user experience.
This document aims to inform you clearly and precisely about the use of cookies on the website https://www.farmtrac-eu.com/ (hereinafter, “the Website”).

2. What are cookies?

Cookies are small text files that websites place on your device (computer, mobile phone, tablet, etc.) when you visit them. Their purposes can vary: they may store and retrieve information about your browsing habits, remember your preferences, or even recognize you as a returning user.

3. Types of cookies used

The Website uses the following types of cookies:

a) Technical or essential cookies

These cookies are necessary for the proper functioning of the Website and allow navigation and the use of its different features, such as access to secure areas, session identification, or managing the shopping cart.
These cookies cannot be disabled because the Website cannot function properly without them.

b) Analytics or measurement cookies (Google Analytics)

These cookies enable us to quantify the number of users and perform statistical analyses of how users interact with the Website.
They help us understand browsing behavior and improve our services accordingly.

The Website uses Google Analytics, a web analytics service provided by Google LLC, located at 1600 Amphitheatre Parkway, Mountain View, California 94043 (USA).
Google Analytics uses cookies to analyze user activity on the Website. The information generated (including the IP address) is transmitted to and stored by Google on servers in the United States.
Google processes this information on behalf of the Owner for the purpose of compiling reports on Website activity and providing other services related to Website usage and internet activity.

You can learn more about Google Analytics cookies here:
https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

And view Google’s privacy policy here:
https://policies.google.com/privacy

4. Managing and configuring cookies

When you first access the Website, you can accept or reject the installation of cookies through the cookie configuration banner provided.
You may also configure or disable cookies at any time through your browser settings, following the instructions below:

Please note that disabling certain cookies may affect the proper functioning and quality of your browsing experience on the Website.

5. International data transfers

The use of Google Analytics cookies may involve the transfer of data to the United States.
Google LLC is certified under the EU-U.S. Data Privacy Framework, ensuring an adequate level of data protection in compliance with European regulations.

6. Data retention

The data obtained through cookies will be retained for as long as necessary to fulfill the purposes for which they were collected.
In the case of Google Analytics, the retention period will not exceed 14 months.

7. Consent

By continuing to browse this Website, you expressly consent to the use of cookies in accordance with this Cookie Policy.

8. Updates to this Cookie Policy

This Cookie Policy may be updated to reflect regulatory or technical changes, or to comply with new guidelines issued by the Spanish Data Protection Agency (AEPD) or other competent authorities.
Users are encouraged to review this policy periodically to stay informed about how and for what purposes we use cookies.